seo for online retailers

SEO for online retailers refers to the techniques and strategies that help improve the visibility of an e-commerce website in search engine results. The primary goal is to increase organic traffic to your site, which means people finding your store through search engines like Google without having to pay for ads. Search engines like Google use complex algorithms to determine which websites should appear in search results for a given keyword. These algorithms take into account various factors such as the quality of content, user experience, backlinks, and more. By optimizing these factors, online retailers can improve their chances of appearing in relevant search results.